The Power Of Visual Storytelling - 18th November 2024
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The Power Of Visual Storytelling - 18th November 2024

Join us and a panel of industry experts as we explore how visual narratives are used to appeal consumers and attract them to luxury brands.

By Bocconi Students For Fashion

Date and time

Monday, November 18 · 6:30 - 8pm CET

Location

Università Bocconi - Velodromo Aula N01

Piazza Sraffa 20100 Milano Italy

About this event

  • Event lasts 1 hour 30 minutes

Join us for “The Power of Visual Storytelling: An Analysis of Visual Narratives in Attracting Consumers to Luxury Brands.” The event will delve into how visual storytelling captivates audiences and enhances the prestige of luxury brands. Gain firsthand insights from top industry experts that will take part of the panel: Andrea Batilla, a freelance brand strategist and author, and Gian Matteo Mellerio, former Marketing Director at Loro Piana.
The conversation will be moderated by Erica Crobellini, professor at Università Bocconi.

🗓️ Date: Monday, 18th November
🕡 Time: 18:30
📍 Location: Aula N01 - Velodromo

REMARK: Please arrive 15 minutes early to ensure a smooth check-in and seating process

Tags

Organized by

Bocconi Students For Fashion
Free